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Cattle Industry News By Category: Marketing

05 December 2019
Canadians Celebrate St Andrew’s Day with Scotch Beef PGI
CANADA - One of Scotland’s most iconic foods, Scotch Beef PGI, has taken centre stage at a celebratory event in Canada to celebrate St Andrew’s Day....
01 December 2019
US-based Dean Foods Bankruptcy Update
Many people will have heard that Dean Foods declared bankruptcy recently and thought about the gallon jug in their refrigerator and wondered what is going on, writes Phillip Durst, Michigan State University Extension...
29 November 2019
USMEF Calls EU Approval of US-EU Beef Agreement 'Outstanding News'
US - On 28 November, the European Parliament voted to approve a plan granting the United States a country-specific share of the European Union’s duty-free high-quality beef quota. ...
28 November 2019
Open Letter from AHDB, QMS and HCC on Airing of BBC1 Programme
UK - This week, Quality Meat Scotland (QMS), in conjunction with AHDB and HCC, expressed displeasure at the BBC 1 programme entitled "‘Meat: A Threat to our Planet" in a letter....
27 November 2019
BBC Documentary Shows Why Food Standards Must Be Upheld in Future Trade Deals, Says NFUS
SCOTLAND, UK - The four UK farming union Presidents have responded to the BBC’s documentary "Meat: a threat to our planet?"...
QMS Responds to BBC1 Documentary on Meat, Assuring on Quality
SCOTLAND, UK - This week, BBC1 released a documentary on the effects of human appetite for meat on the planet entitled "Meat: A Threat to Our Planet"....
26 November 2019
QMS Festive Campaign Beefs up Christmas
SCOTLAND, UK - A new campaign from Quality Meat Scotland (QMS) is set to reach over a million consumers in Scotland over the festive period by encouraging Scots to choose Scotch Beef PGI, Scotch Lamb PGI and Specially Selected Pork this Christmas and...
Pro-meat Campaign May Have Turned Some Social Media Users Against Planetary Health Diet
GLOBAL - Social media campaign attacking academic research related to healthy diets may have influenced social media audiences more than communications from research organisations....
25 November 2019
Potential for US Export Growth to Europe a Hot Topic at Anuga
EU - Growing momentum for US beef in the European Union was in evidence at the Anuga food trade show, where USMEF promoted US red meat and met with existing and potential customers from several key international markets....
QMS Campaign Encourages Consumers to Choose Meat with Integrity
SCOTLAND, UK - Quality Meat Scotland’s (QMS) recent campaign to raise awareness of the quality and provenance of Scotch Beef PGI, Scotch Lamb PGI and Specially Selected Pork has produced impressive results....
19 November 2019
Chilled US Beef Focus of UAE Retail Promotion
UAE - An American chef preparing US beef striploin and ribeye steaks anchored a USMEF "Let’s Meat with US Beef" event at a Lulu Hypermarket in Dubai. Funded by the Beef Checkoff Programme, the activity was part of a series of in-store promotions designed...
13 November 2019
Waste Reduction Tech, Meat Alternatives and Yield Optimisation at FoodBytes! London 2019
15 revolutionary startups took to the stage to pitch ground-breaking, sustainable solutions for the food and agriculture (F&A) industry at FoodBytes! by Rabobank. ...
US Beef Demand Throwing in a Few Surprises
The reduction in US Choice beef supply relative to Select has resulted in a counter-seasonal high Choice-Select price spread since the summer....
12 November 2019
Eating Quality of Australia’s Beef Herd Rising
The eating quality of Australia’s beef herd is on the rise with the national average Meat Standards Australia (MSA) Index reaching 57.62 in 2017-19, improving 0.73 points since 2010-11....
08 November 2019
UK Celebrity Chef Backs Red Meat in Campaign
UK businessman, TV star and 2018 Celebrity Masterchef runner-up Spencer Matthews is fronting a new campaign aimed at highlighting the importance of lean red meat in a healthy, balanced diet. ...
22 October 2019
Australia's State of the Industry Red Meat Report 2019 Released
As the world’s largest sheepmeat and goatmeat exporter, and third largest beef exporter behind Brazil and India, Australia consistently exports more than 65% of its red meat production to overseas markets. That’s according to the Australian red meat...
10 October 2019
Beef Peptides Block Bitter Tastes
From burgers to steaks, beef has a long history of being a delicious part of dinner. But what if that pleasant experience of eating beef could extend beyond the dinner plate? ...
09 October 2019
How is Blockchain Being Used in the Ag Digital Supply Chain?
Heard of blockchain, but not really sure what it is? Raja Ramachandran, CEO of Ripe.io, explained to attendees at the Swine Innovation Summit in Indianapolis, Indiana, USA, about how blockchain is being used in the ag digital supply chain....
26 September 2019
US and Japan Agree to Trade Deal
ANALYSIS - US farmers and ranchers can sleep a little better tonight. The US-Japan Trade Agreement was signed on Wednesday by US President Donald Trump and Japanese Prime Minister Shinzo Abe in New York. ...
25 September 2019
Ireland Must Brexit-Proof Budget to Support Irish Farmers
The Irish Farmer's Association (IFA) is meeting with Ireland's parliament members today as part of their campaign to secure Government commitments in the October budget that will support farmers, given the immediate threats and long-term challenges facing...
12 September 2019
USMEF Arranges Meeting Between Montana Senator, Chinese Retailers
CHINA - USMEF facilitated a roundtable meeting between US Sen. Steve Daines (R-Montana) and representatives from China’s imported beef distribution and retail sector during the legislator’s recent visit to Beijing....
11 September 2019
USMEF Connects Exporters with Buyers at First ASEAN Product Showcase
SINGAPORE - Updating importers and distributors in the ASEAN region on red meat trends and providing a platform for US exporters to make new business contacts, USMEF hosted its inaugural ASEAN US Meat Showcase and Conference in Singapore....
06 September 2019
Korean Buyers Explore US Beef, Pork Production & Retail Merchandising
US - Encouraging major food retailers in South Korea to offer their customers additional US beef and pork products, USMEF led a team of buyers on a tour of packing plants and supermarkets in Nebraska and Iowa. ...
30 August 2019
Scotch Beef Showcased to Japanese Consumers
JAPAN - Scotch Beef PGI is set to make its Japanese screen debut to over 10 million people ahead of the rugby calendar’s most important event....
29 August 2019
Mark Wahlberg Gives Menu a Special Scotch Twist for Scotland Food and Drink Fortnight
SCOTLAND, UK - Quality Meat Scotland (QMS) has teamed up with US celebrity restaurant Wahlburgers and Simon Howie – The Scottish Butcher to put a Scottish twist on some American classics in celebration of Scottish Food & Drink Fortnight....
23 August 2019
Mexico Media Team Visits Colorado to Learn About US Pork, Beef
US - Journalists and bloggers from Mexico’s largest cities were given a firsthand look at US red meat production and learned about trends in the retail and foodservice sectors during a visit organized and led by USMEF. ...
22 August 2019
Festivals Promote US Beef 'Texas-Style' in Ukraine
UKRAINE - Two Ukrainian restaurants that offer different types of cuisine to distinct generations of clientele each created special menus for "US Beef Texas-Style" festivals focused on the quality and flavor of US beef. ...
21 August 2019
Summer Test Matches Fuelled by Scotch Beef
SCOTLAND, UK - Scottish Rugby’s official healthy eating partner, Scotch Beef PGI, will be showing support for the boys in blue at their upcoming Summer Test matches against France and Georgia in the coming weeks....
 
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